“Working with Patrick was incredible. Our year-end campaign was stress-free, professional, and most of all, successful. He did a great job at capturing our vision and the heart behind our organization. He also provided helpful feedback that will benefit us for years to come. I highly recommend him!”
– Amber Kierra, Founder & ED, Kingdom Eyes –
Synopsis
Kingdom Eyes exists to empower people with disabilities to see themselves as God sees them and to create inclusive and welcoming spaces within churches and faith communities.
Work
Worked with Kingdom Eyes to:
- Produced a monthly giving landing page and provided consultation on the monthly giving program
- Produced a Giving Tuesday / Year-End fundraising campaign to raise money for disability awareness
- Produced a community-based event to generate leads and engagement
- Year-End Campaign Site: kingdomeyes.org/possibility
- Monthly Giving Program / Landing Page: kingdomeyes.org/Builders
Actions
- Created campaign plans based on programming needs
- Created a narrative, theme, and integrated campaign strategy
- Created relevant content, media, and stories for appeals
- Worked to ensure that all channels were optimized for communications (Website, Email, Social, Video, Print, and Events)
- Cleaned lists to segment for appeals
- Mobile optimized email and web communications
- Segmented and optimized lists for targeted marketing, communications, and appeals
- Developed appeal copy, creative, and targeted communications
- Produced Thank You and Report Back
Result
We increased the Kingdom Eyes contact list by about 30%, acquired new donors, and secured recurring donors.